Value-priced clothing attracts more shoppers
Affordable Fashion Boom: Indian Retailers Expand Their Store Networks

Affordable Fashion Retail Growth – Janatha Mirror
Affordable fashion retailers are expanding in India as shoppers look for stylish clothing at accessible prices. Recent results highlight the sector’s growth and challenges.
India’s affordable fashion market is drawing attention as shoppers seek stylish clothing without stretching their budgets. Trent, the retailer behind Zudio and Westside, reported a 23% rise in consolidated net profit and a 22% increase in operating revenue for the quarter ended September 2026. The company added 17 Zudio stores and 10 Westside outlets, taking its total store count to 1,342.
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However, analysts noted that growth was supported largely by new stores rather than stronger sales at existing outlets. With inflation and cautious discretionary spending still affecting consumers, retailers must balance attractive prices, quality and inventory. For shoppers, the expanding market offers more choices, but comparing fabric quality, fit and actual value remains important.
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